Monday, October 5, 2009

What Will You Be for Halloween?

As direct sales/party plan business owners, we all wear different “hats” in our businesses: Consultant, Leader, Salesperson, Teacher, etc. So this Halloween season, to have a little fun, do the TWIST and look at the kind of costumes you can wear to add more sweet successes and juicy profits to your business:


Be a Witch by asking customers:

  • Witch date do you want?
  • Witch product did you like the best?
  • Witch host gift do you want at your house?
  • Witch of my company benefits appeal to you most?
  • Witch payment plan works best for you - retail, wholesale


Let your customers know:

  • Owl call you back when you ask
  • Owl give product demonstrations to educate and entertain your friends
  • Owl work with you to have the best home party you’ve ever had
  • Owl show you how you can make money, not just qualify for gifts
  • Owl provide an extra service to you by mailing written invitations to your party


  • Cat you see how lucky you are to have me as a Consultant?
  • Cat you host a holiday party?
  • Cat you come to a BOO (Business Opportunity/Ownership) meeting with me?
  • Cat you bring a guest to the party?
  • Cat you increase your paycheck anytime you want to?

Spider Web

  • Web's be business partners
  • Web’s schedule a party for Halloween
  • Web’s get a head start on holiday shopping

Don’t be spooked when it comes to talking to your customers! Connect with them and explain the treats you offer at your home parties! Get out and HOWL about what people will WIN when they book a party with you.


Sunday, October 4, 2009

Business Sponsoring Recipe for Direct Sales & Party Planners

There are lots of ideas floating around the industry created by successful direct sales/party plan professionals long before I began my career in this industry. Over the next several posts, I’m going to share ideas you can implement this Halloween season to help you boost your direct sales/party plan business.

Here’s a fun way to present your company’s business opportunity during the Halloween season. Everyone loves to eat, and most of us want more money, especially around the holidays. This is a sponsoring recipe you can use at your parties – even though your products may have nothing to do with food preparation.

“We All Win” Snack Mix


2 c candy corn

1 c salted peanuts

1 c M&Ms plain chocolate candy

1 c any O’s cereal (Cheerios or Apple Jacks)


  • Combine all ingredients into large bowl.
  • Mix well.
  • Scoop ¼ to ½ cup of the snack mix into small food-safe Halloween theme bag and seal with a twist tie.
  • Give as a take-home treat with a sponsoring flyer or brochure.
  • Give only to those who are curious about learning more or anyone you feel would make a great consultant.

Explain the snack mix like this:

Are you mixed up wondering how you’re going to pay for holiday gifts this year, a new car, kids’ clothes, etc.? Here’s a mix that could be the answer.

If you like to have fun and are a little “nutty” [peanuts], consider beginning your own business with [company]. You can decide how many zeroes [Cheerios or Apple Jacks] you want in the dollar part of your profit and commission checks: 100, 1,000, 10,000, etc.

In a direct selling home party business, you’ll be able to Make Money [M&Ms] at least three ways: [show candy corn with the three colors and apply specifically to your three business levels].

  1. The base of your business is the profit you earn on the sales at each of your home parties.
  2. Next is sponsoring other people to begin their own business and join your team of representatives.
  3. For those who want to “point” their way to the top, you have a higher earning potential as a leader with XXX [company].

If you’re curious about TWISTING your mix up into money, let’s get together so I can tell you about more xxx [company] treats!

Notice how the word “curious” is used rather than interested. Most people are not interested until they have more information. They request more information when their curiosity is aroused.

Now go find some curious people with whom to share your mix – and the business opportunity!

Source: The idea mentioned in this post originated in an email message from The Success Factory. The information shared on these daily emails is compiled by four experts in the direct sales/party plan industry: Teresa Garrison, Robin Early, Dede Gruenberg, and Judy Jones. Their desire and passion for making a difference through helping others resulted in the creation of The Success Factory. With over 80 years combined experience, The Success Factory is a valuable reference tool and a must read for anyone interested in growing their personal direct sales/party plan business. Thank you, ladies, for sharing your direct sales/party plan knowledge.

Thursday, October 1, 2009

Networking to Grow Yourself and Your Business

Networking is defined in the as:

–noun a supportive system of sharing information and services among individuals and groups having a common interest: Working mothers in the community use networking to help themselves manage successfully.

Until recently I never really realized to what degree I have been living this definition. It seems as though my lifestyle has always been about networking. Everyday when I get out and about, chat on the phone or just simply walk my neighborhood, I am networking in one form or another. It’s so simple that we never really even realized that what we have been doing all these years is networking until someone in the professional world put a label on it.

As a business owner, I suppose I’ve always known the benefits of a more structured networking opportunities. Through the years, I’ve learned that it’s not necessary for me to pay annual membership dues to join a formal networking club. Nor do I have to succumb to the “old boys’ network” of civic and political networking. I had sampled such networking opportunities and found them to be old fashioned, expensive, regimented and somewhat limited. That is not at all what I was looking for in a networking group.

Remember the thrill you get from an amusement ride, that rush of adrenaline, the utter excitement. That is how I feel when I play an instrumental part in bringing together people who might otherwise be total strangers. Because I’m a business owner, it especially rewarding to network with other like-minded professional women.

I’m so grateful to have found The Joy of Connecting, a women networking group exclusively for women professionals and female business owners. This monthly experience has opened new doors for me with like-minded women professionals.

The Joy of Connecting is...

  • a wonderful gathering for business owners, entrepreneurs, professional women and guests. Unlike other groups, there is no membership requirement.
  • committed to spreading joy, support and genuine connections. We dedicate our open hearts to welcoming, nurturing, supporting and respecting women in all areas of their lives. This monthly gathering is different, rewarding and fun for all attendees!
  • open to any women interested in building relationships, expanding her business, promoting a cause, or helping others grow! There will be only one women per company or business category present at each gathering.
  • growing so feel free to invite your friends or forward this message to other women professionals, who also must register in advance. Registration information can be found at

Everyday I help others reconnect through healthy interactive play by sharing my business. This entrepreneurial spirit has awakened something deeper. Now, as a member of The Joy of Connecting, I am able to share the gifts of inspiration, collaboration and cooperation and link others who otherwise may have never met.

Last month was our “launch” gathering of The Joy of Connecting Saint Louis. Ten of us have embarked on a wonderful journey to healthy, happy and interactive lives in the Gateway City. There’s so much more room on our ship of dreams. Helping others is a GREAT feeling. Join us and enjoy the ride!